As part of the Focus Entreprises program, BFM Business welcomed KeysFinance Partners on its set. This notable appearance highlighted the firm’s unique positioning and growing impact as an investment bank on the African continent.
Jean-Michel Ette, CEO, explained how KeysFinance Partners supports African companies and international investors in their financing projects, fundraising efforts, and mergers & acquisitions operations. Thanks to a seasoned team and an in-depth understanding of regional dynamics, the firm offers high-value solutions rooted in local realities.
Joël Cadier, Founder and Chairman, emphasized the importance of a solid presence in Francophone Africa. This proximity, combined with international quality standards, enables KeysFinance to respond with rigor and agility to the needs of a rapidly transforming market.
Since its creation in 2014, KeysFinance Partners has made it its mission to build bridges between local ambitions and the capital necessary to achieve them. Its network of international partners and keen understanding of sectoral challenges strengthen its role as a catalyst for economic development.
This appearance on BFM Business reflects a growing recognition of African expertise in financial advisory and the role that players like KeysFinance Partners can play in building inclusive, structured, and sustainable growth.
Discover the full interview on BFM Business and dive into KeysFinance Partners’ vision for the future of African finance.
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